Direct communication with customers, anywhere and anytime
Benefits of data collection and digital surveys
Accuracy and efficiency
Data collection and digital surveys enable us to filter participants in a smart and quick manner and to effectively target the survey to the relevant target audience.
The time it takes to carry out a digital survey is about 60% shorter than traditional survey methods. Most data are received within a few days.
A user-friendly interface is tailored to the survey's content world, providing a fun experience and allowing you to collect a large amount of data.
The cost of data collection through digital surveys is up to 80% lower than the cost of screening, sampling and analysis using traditional research methods.
Required changes in motion such as questions, answers, content and branding are updated at the click of a button and in real time.
Automatic data collection without human contact prevents input errors as in traditional methods. Our quality data rate is over 95%.
Some examples of our customers' survey applications
Duty Free - James Richardson
Objective: understanding advanced customer behavior and segmentation
Distribution: Website (pop-up), Newsletter, Facebook, Store (offline)
Number of participants: ± 13,000
Survey duration: 48 hours
Percentage of inventories: 94%
Data quality: 97.9%
Objective: consumer habits and purchasing and brand perception of customers
Distribution: Super-Pharm Mobile App
Number of participants: ± 2,000
Survey duration: one week
Percentage of inventories: 85%
Data quality: 95.4%
Objective: understanding shopper behavior at the store
Distribution: Sample branches using QR code scanning or SMS delivery
Interceptions: ± 3,000
Duration of survey: one month
Conversion Rate: 6% -11%
Percentage of inventories: 83%
Data Quality: 98.8%